How Apple’s acquisition of Chomp could improve the App Store

“Apple has acquired Chomp, which is a two-year-old start-up whose main product is an in-depth app store search for both the Apple App Store and the Android Market,” Damon Brown reports for PCWorld.
“Chomp helps users search for and discover new apps not only by name, but also by topic and by app function,” Brown reports. “For example, you can type in “puzzle games” or “chat apps” to discover apps you may not have previously known about.”

Brown reports, “The App Store is only useful if you know exactly what you’re looking for. For example, it’s a great resource if someone tells you about a specific app to download, because you can pull that app up right away. However, with Chomp integration, the App Store could become a whole new animal. It could actually make searching for apps a pleasurable experience.”


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